GAME to stock GameStop's Deformers exclusively in the UK
UK retailer teams up with its US rival
GAME will be the exclusive seller of Deformers in the UK.
Deformers is the title from Ready at Dawn that is being published by GameTrust - the publishing arm of GameStop.
GameTrust publishes the games digitally, and also distributes a physical version via the GameStop stores and websites. However, following the closure of GameStop.co.uk, the firm has no UK presence, so it has teamed up with GAME to distribute the title.
GAME CEO Martyn Gibbs told GamesIndustry.biz that he hopes to secure all future GameTrust titles moving forward. GameTrust's other titles include last year's Song of the Deep by Insomniac and the new Has-Been Heroes from Frozenbyte.
"We have a good relationship with GameStop and we'd love to stock all of the games that they have coming to the market," Gibbs says. "Deformers is an interesting one. The view of the gamers in the office is that we're really looking forward to that game coming. That is a key point in the partnership with GameStop there. Deformers is the first stab for us and we have it exclusively in the UK."