FURY CHALLENGE EXTENDED- $2 MILLION IN PRIZES
Open Beta Event Invites Players to Experience the Ultimate PvP…And Be Rewarded
FOR IMMEDIATE RELEASE
Brisbane, Australia - September 14, 2007 - Auran Games today announced that the prize pool for "Fury Challenge" has now officially topped $2 million dollars. The Open Beta event has been extended to run over 4 weekends from September 14 to October 7, and will provide players from all over the world the chance to test their skills playing "FURY", the 100% Player versus Player MMO which will be released in October.
"We want to put players on notice that FURY is serious fun and we have set our goal at nothing less than being the Number one PvP game in the world," said Tony Hilliam, Auran CEO and Executive Producer on FURY. "By putting together over $2M in prizes for our Open Beta event, I think we've started to show that we're already a contender for the title."
"In a market where the big names and big publishers get most of the attention, we figured we had to do something a bit different to be noticed," said Brian Cooke, Auran Director of Marketing. "Fury is a competitive game, and so putting together this amazing prize pool for our players should start to turn a few heads in our direction. From there, we're confident our game will keep them excited."
"During Fury Challenge we're capping player Ranks at an easily obtainable level," said Adam Carpenter, Fury Creative Director. "Since this is an Open Beta event, it is critical that new players become competitive quickly while avoiding the complexities that a max level, fully unlocked character would bring. This ensures the Challenge is all about player skill and teamwork, not time played, and this is what Fury's gameplay and design is all about."
Fury Challenge is a ladder based competition where players compete in 3 different game types either solo or as part of a Clan. There will be 2 practice weekends (Sept 14-16 and Sept 21-23) and the Ladders will be reset in preparation for the two competition weekends (Sept 28-30 and Oct 5-7). Players can either download the client from one of our sponsors or pick up a pre-order disk from participating retailers.
Prize sponsors include Dell, Nvidia, Logitech, Ideazon, IGN/Fileplanet, GameStop, Gamerail, Harvey Norman, Bigpond, FHM, and CybershotsZ. Prizes include PC's, graphics cards, keyboards, subscriptions, vouchers, FURY Gamecards and even a years' supply of energy drinks. Some prizes are available for regional winners only.
"GameStop is proud to sponsor the Fury Challenge with great prizes," said John Brittell, GameStop's Vice President of E-commerce and Direct Marketing. "We encourage everyone to take the challenge and also pre-order at GameStop to receive extra play time in the beta and an exclusive armor set for the final game."
The full list of prizes, details on signing-up, and download information is available at www.FuryChallenge.com as well as the Rules for the event.
About Auran
Established in 1995, Auran is one of Australia's largest and most respected game developers. Boasting an 80 strong international development team, Auran is currently working on three titles; the world leading Trainz Railroad Simulator, now in its 6th Edition with more than 1 million copies sold; BattleStar Galactica for XBLA; and Fury, the innovative PvP MMO game that is set to revolutionize the world of competitive online gaming.
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John Kopp
Sandbox Strategies
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