EXPERIENCE THE GLORY AND SHAME OF CLUB FOOTBALL IN EA'S FIFA 07

London, UK. - August 4, 2006 - With the 2006 FIFA World Cup over and the glamour of international football fading fast, players like Ronaldinho, Rooney and Kaka have now gone back to their day jobs of winning glory for their club in FIFA 07 from Electronic Arts (NASDAQ: ERTS). From the first whistle, FIFA 07 throws you into the rollercoaster ride of the football season as fans of the franchise live out the intense stadium atmosphere of every home and away match when it ships to stores across Europe on September 22nd 2006.

FIFA 07 delivers complete authenticity with licenses for all the world's top leagues, including MLS and Mexican 1st Division in North America, and 26 others from over 20 nations. This year, you have the power to shape your club's destiny in the EA SPORTS Interactive Leagues, a new online mode that enables you to pit your club against supporters of your real-world opponents. The Interactive Leagues feature the F.A. Premier League, Bundesliga, French League and Mexican 1st Division. Experience the future of online gaming as you play your games according to the real-world schedule. When they play, you play. Track your team's progress as the aggregate results determine your club's position in the league table. Now you actually take to the pitch for the glory of your club. This is the season where you make the difference!

"We are still innovating the gameplay on our current-gen game, and this year, the new online Interactive Leagues will bring together football fans from around the world and allow them to experience the glory and shame of their clubs, 24/7," said Joe Booth, producer of FIFA 07.

Developed under the EA SPORTS brand, you can learn more about FIFA 07 through the official website at www.fifa07.ea.com that has been localized for 15 international markets. It features an overview of the game's features and will be updated with tutorial gameplay videos.

This year, new intelligent A.I. ensures that your 11 men on the pitch make realistic decisions finding space and passing like professionals. A complete overhaul of the game engine now means that you have to employ real world tactics, make split-second decisions and think like a player in order to win matches. Watch as your players jostle and collide realistically while trying to win balls. Experience the realism of the world's superstars who come to life with signature moves and authentic playing styles and a more sophisticated shooting mechanic that gives you greater control to produce finesse shots, for pin-point accuracy, or powerful laces shots. Plus you have the ability to apply topspin or backspin to the ball for more creative set-pieces.

Take on the updated and improved challenge of the Manager Mode. Player values and wages have been tuned to be even more realistic. Managerial decisions have even more tangible effects on player performance and welfare. Smarter CPU decisions mean rival managers are even more strategic in their own pursuit of silverware. Experience the emotional highs & lows of your club 24hrs a day, seven days a week with new connectivity between a PlayStation®2 and a PSP® (PlayStation® Portable) system that enables you to begin your managerial career on either console and continue your campaign anywhere.

FIFA 07 will be available for download via mobile phones on all major mobile operators beginning 29th September. FIFA 07 on mobile offers gamers on-the-go a compelling gameplay experience that, for the first time, features 100 fully licensed teams, stunning individual player graphics and TV-style presentation to bring you closer to the heart of the game with every replay.

Developed by EA Canada in Vancouver, B.C., FIFA 07 is scheduled to ship on the PlayStation®2 computer entertainment system, the Xbox® video game system from Microsoft, Nintendo GameCube, Nintendo DS and Game Boy® Advance, PSP® (PlayStation® Portable) system, PC and mobile. The game carries a PEGI rating of 3+. Screenshots can be downloaded at www.electronicarts.co.uk/press

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About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, the company develops, publishes, and distributes interactive software worldwide for videogame systems, personal computers and the Internet. Electronic Arts markets its products under four brand names: EA SPORTSTM, EATM, EA SPORTS BIGTM and POGOTM. In fiscal 2006, EA posted revenue of $2.95 billion and had 27 titles that sold more than one million copies. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.

Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, and POGO are trademarks or registered trademarks of Electronic Arts Inc. in the U.S and/or other countries. Official FIFA licensed product. The FIFA Logo ® 1977 FIFA TM. Manufactured under license by Electronic Arts Inc. Microsoft, Xbox and Xbox 360 are either registered trademarks or trademarks of Microsoft Corporation in the U.S. and/or other countries. "PlayStation" is a registered trademark and PSP is a trademark of SCEI. Nintendo DS, Nintendo GameCube and Game Boy Advance are trademarks of Nintendo. All other trademarks are the property of their respective owners.