eSportsTV Inks Distribution Deal With TMF Holland, A Division Of MTV Europe
Web-Based Videogame Broadcaster to Contribute On-Demand and Live Streaming Media
FOR IMMEIDATE RELEASE
Agreement Will Include Coverage of the Latest
Tournaments, eSports News and Music from Indie Hip-Hop and
R&B Label SoundScopeMusic.com
NEW YORK, NY May 3, 2006-Web-based videogame
broadcaster eSportsTV (www.esportstv.com)
today announced a distribution deal with TMF (www.tmf.nl), The Music Factory; a subsidiary of
MTV Networks Europe.
Under the terms of the agreement, eSportsTV will contribute
on-demand and live streaming programming featuring the
hottest eSports competitions and news along with music and
videos from New York-based independent Hip-Hop and R&B
label SoundScopeMusic.com (www.soundscopemusic.com) and its subsidiary
DIGGIDAN Productions, Inc., a full-service recording and
production studio. In return, eSportsTV and its gaming
network partner and broadband host Isogames (www.isogames.com) will receive unparalleled
exposure in a fast-growing and lucrative market, including a
dedicated landing page that will present the latest eSportsTV
content alongside other special features.
"We are very excited to be working with TMF," said eSportsTV
President Jordan Edelson. "Not only is it an great
opportunity for us to extend our content and our brand, it's
also an incredibly strong validation of the eSports market as
both a competitive activity and spectator sport for millions
of hardcore gamers and games enthusiasts around the
world."
"Working with eSportsTV gives us a direct connection with one
today's hottest youth trends," said Niels Baas, Channel
Director, MTV Networks . "Competitive gaming is the next wave
in a cultural movement that is fast-becoming the unique form
of entertainment for the 21st century."
eSportsTV's partnership with TMF comes on the heels of the
release of eSportsTV Live 2.0, which boasts enhanced content
and functionality, as well as the launch of a co-branded
online music store with SoundScopeMusic.com, featuring such
up-and-coming artists as R&B sensation Jamelia and
socially-conscious rapper MAGZ, a.k.a. Shelvin Francis, a
19-year-old Hip-Hop prodigy from Bushwick, Brooklyn and UN
goodwill ambassador whose "People Are You Listening?" was
recently chosen as the theme song for UNICEF's $50 million,
five-year global AIDS awareness campaign, "UNITE FOR CHILDREN
UNITE AGAINST AIDS."
"Videogame culture is youth culture," said Don Jackler,
President and CEO of SoundScopeMusic.com, of the recent
launch. "For us, it's about reaching young people wherever
they are, which is why combining music and videogames is such
an important component in developing and promoting new
artists."
SoundScopeMusic.com will also be donating 5% of all proceeds
of MAGZ's upcoming album From Hood to Hollywood to a
non-profit organization that acknowledges AIDS awareness for
children. To watch the video for "People Are You Listening?",
which will be played in classrooms around the world and for
which MAGZ will be a spokesperson to children in high-risk
areas, visit www.soundscopemusic.com and
click on the "UNICEF" banner.
About eSportsTV
Founded in 2001, eSports TV, a subsidiary of Game
Broadcasting Live LLC, is a multi-platform portal which
delivers streaming and on-demand videogame content to viewers
on the Internet and on television. By harnessing proprietary
video streaming technology, eSportsTV is able to provide live
video coverage of today's most popular eSports matches to a
worldwide audience. In addition, eSportsTV produces televised
shows and programming across several television networks
worldwide as well as serving as a news outlet for the latest
developments in the exciting and fast-growing world of
eSports. With an audience composed of several million
viewers, eSportsTV is recognized as the source for eSports
coverage. For more information, visit www.esportstv.com.
# # #