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EA ANNOUNCES THEME PARK FOR THE NINTENDO DS

EA Japan Studio Brings one of EA's Popular Franchises Exclusively to the Nintendo DS Platform

TOKYO, Japan - November 30, 2006 - Electronic Arts (Nasdaq: ERTS) announced today the development of Theme Park exclusively for the Nintendo DS (NDS) system. Based on the popular simulation game series, Theme Park will allow players to create, manage, and develop their own fun-filled park, packed with amazing rides, enticing shops and engaging sideshows, all via an intuitive Touch Screen interface.

"Theme Park is one of EA's long standing properties, and we are excited to breathe new life into the series by bringing it to the NDS platform for the first time ever," said Stan Chow, General Manager of EA Japan Studio and Executive Producer of Theme Park. "Taking advantage of the unique controls in the NDS, we are able to create an easy-to-pick-up game that offers the experience of creating and managing your own park to audiences of all age and gender. The game will have the depth to satisfy fans of the series, and also be accessible to lighter and new gamers with its user-friendly controls."

"We are in a unique position to develop compelling new games that appeal to consumers worldwide by combining EA's proven global IP with the expertise of EA Japan Studio in the NDS platform. Theme Park will be the first title out of the studio for international release, and we look forward to delighting gamers with this new offering," said Jon Niermann, President, EA Asia Publishing.

Developed by Tokyo-based EA Japan Studio, the game will deliver all the fun of the popular Theme Park franchise in the most accessible format for seasoned gamers and first-time gamers alike. The game is slated for release in Spring 2007.

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, the company develops, publishes, and distributes interactive software worldwide for videogame systems, personal computers, cellular handsets and the Internet. Electronic Arts markets its products under four brand names: EA SPORTSTM, EATM, EA SPORTS BIGTM and POGOTM. In fiscal 2006, EA posted revenue of $2.95 billion and had 27 titles that sold more than one million copies. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at www.electronicarts.co.uk/press.

Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, POGO and Theme Park are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. Nintendo DS is a trademark of Nintendo. All other trademarks are the property of their respective owners.

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