E for All consumer show scrapped
IDG moves to back the resurgent E3 instead
IDG World Expo has scrapped plans for a second E for All consumer event in Los Angeles this October.
The decision comes after the Entertainment and Software Association announced the reformatted larger E3 should go big again, following a downscaled expo that received bad reviews two years running.
"We want to thank all of our E for All partners for their support, and we encourage E for All exhibitors to participate in the E3 new event, which we believe will meet their needs as well as those of the industry at large," said IDG in a statement on VE3D.
"IDG World Expo is very pleased to be partnering with the ESA on E3 and continuing to play a central role in that important industry event. We look forward to furthering our contribution to the success of the videogame community."
E3 takes place on 2nd to 4th June 2009, in Los Angeles, and remains a trade-only event.