Digital River/Realtime Worlds deal
Store.apb.com launched; further monetization afoot.
Digital River, Inc. (NASDAQ: DRIV), a leading provider of global e-commerce solutions, signed a new e-commerce agreement with Realtime Worlds, Inc., a leading independent video game developer. In addition to launching and hosting a localised online store at http://store.apb.com/, Digital River is working with Realtime Worlds to monetise its software across international borders through initial online sales, pay-for-play services and micro-transactions.
For the online store, Digital River is handling U.S., Canadian and European e-sales of Realtime Worlds’ new, highly-anticipated persistent online action game, APB (All Points Bulletin). Digital River also is managing sales of Realtime Worlds’ virtual currency (RTW Points) on APB.com. RTW Points are used for APB’s player-to-player marketplace and purchasing additional gametime packages.
“We turned to Digital River to help us get our site up and running to meet the demands of a fast approaching launch date for our new game, APB,” said David Chapman, vice president of finance with Realtime Worlds. “The combination of Digital River’s proven global e-commerce solutions and their experience working with leading game developers and publishers were key factors in our decision process. Digital River’s solution provides our customers with a smooth and secure transaction experience, which we believe is essential to our game’s long-term success.”
“The games industry is in the midst of a rapid shift as more and more players buy their games digitally or pay-to-play through both monthly subscriptions and micro-transactions,” said Jeff Hemenway, Digital River’s group vice president of games. “Our extensive experience and technology leadership in the software market gives us a tremendous foundation to help game developers and publishers grow their revenue. We are committed to continuing to invest in our enterprise solution so we can provide our game clients with a global best-in-class solution that fits their changing needs and revenue goals.”
Digital River’s e-commerce solution offers game publishers all the scalability and reliability of a proven in-store platform along with turn-key technologies designed to operate a successful in-game marketplace. Together Digital River and its recently acquired in-game commerce provider, fatfoogoo, provide a wide range of in-game store functions. These functions include global payments, fraud prevention services, inventory management, peer-to-peer marketplaces, auction capabilities as well as the use of virtual goods, currencies and electronic wallets.
About Digital River, Inc.
Digital River, Inc., a leading provider of global e-commerce solutions, builds and manages online businesses for software and game publishers, consumer electronics manufacturers, distributors, online retailers and affiliates. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximise online revenues as well as reduce the costs and risks of running an e-commerce operation. The company’s comprehensive platform offers site development and hosting, order management, fraud management, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.
Founded in 1994, Digital River is headquartered in Minneapolis with offices across the U.S., Asia, Europe and South America. For more details about Digital River, visit the corporate website at www.digitalriver.com or call +1 952-253-1234.
Forward-looking Statement
In addition to the historical information contained herein, this press release contains forward-looking statements, such as statements containing the words, “will,” “plans,” “intends,” “expects,” and similar words. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of Digital River, or industry results, to differ materially from those expressed or implied by such forward-looking statements. Such factors include, among others: Digital River’s operating history and variability of operating results; competition in the electronic commerce market; the ability of Digital River to support the online sales, pay-for-play services and micro-transactions for Realtime Worlds; the market’s acceptance of such offerings; and other risk factors referenced in Digital River’s public filings with the Securities and Exchange Commission.
Digital River is a registered trademark of Digital River, Inc. All other company and product names are trademarks, registrations or copyrights of their respective owners.
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Media Contact:
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