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Did It Myself ABC123

DSiWare "activity-toy-game-thing" for toddlers, available from Monday.

Did It Myself: ABC123 Arrives on the Nintendo DSiWare Service Monday, August 9th for 200 Nintendo DSi Points.

New York, NY – August 6th, 2010

In a desperate but successful attempt to rescue his smartphone from his son, Powerhead Games' Jason Schreiber built Did It Myself ABC123, with a little help from family and co-workers.

"As I watched my son drain my phone's battery, I realized there really should be a downloadable Toddler Game for the Nintendo DSi TM ," said Jason. "So I "did it myself" and made this activity-toy-game-thing for my kid and yours. I think we've succeeded in creating a fun playground on the Nintendo DSi that echoes my family's "learn by doing" educational philosophy. Plus, I have don't have to negotiate with my son to answer a phone call."

When Jason says he did it himself, he's using the "royal myself." Powerhead Games Artist Chris Makris worked with Jason to create what Chris calls, "a simple and modern children's game." Also, the voice heard counting numbers and cheerfully saying all the words in the game belongs to Jason's son. "Those were some brutal recording sessions," remembers Jason. "Trying to keep a 2 year old on script is a challenge. On the bright side, he literally works for peanuts. Also, hugs and broccoli."

Five customizeable actvities to stimulate your young child's brain and/or keep them occupied.

Did It Myself ABC123 has a selection of colorful and easy to play actvities featuring letters, colors, counting, a watercolor-like drawing area, and a virtual xylophone with easy to follow songs.

Jason adds: "The target age range is around 2 to 3 but we've watched kids younger and even older enjoy playing. We made sure to add options for parents to adjust the counting range, the amount of games to play in "shuffle" mode, and the overall game speed. We recommend using slow and medium for younger kids, while older kids may enjoy fast and ridiculous."

Did It Myself ABC123 is available for download on the Nintendo DSiWare TM Service starting Monday, August 9th, 2010 for 200 Nintendo DSi Points TM . It is the first game on the Nintendo DSiWare service rated "EC" for "Early Childhood" by the ESRB.

About Powerhead Games

Headquartered in New York City, Powerhead Games develops video games for console, handheld, mobile, and PC systems. Established in 2000, Powerhead Games has developed over 20 titles, including Nintendo DS games such as Ubisoft's "Catz" & "CSI: Dark Motives", 2K's "MLB 2K10", and Atari's Backyard Sports: Sandlot Sluggers. In 2010 Powerhead Games received the Independent Games Festival award for Best Mobile Game Design for their first self-published game, "Glow Artisan".

Related Resources:

Powerhead Games Official Website: http://powerheadgames.com

Did It Myself Official Website http://www.powerheadgames.com/diditmyself

Nintendo trademarks used under license. DSiWare is available only through the Nintendo DSi system.

Contact: Neil James FOR IMMEDIATE RELEASE

Tel: (212) 808-0660 ext 4

Email: press@powerheadgames.com

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