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Cooking Mama World Kitchen

To be dished up in North American on November 14th.

EDISON, N.J., October 27, 2008 - Majesco Entertainment Company (NASDAQ: COOL), an innovative provider of video games for the mass market, today announced that Cooking Mama World Kitchen for Wii™ has gone gold and will be available on November 18. Developed by Cooking Mama Limited, the sequel to the celebrated Wii original features hilarious kitchen mini-games, all-new 3D graphics, more than 50 recipes and co-operative cooking play.

Cooking Mama World Kitchen lets players use the Wii Remote™ as a universal cooking utensil to chop, grate, slice and stir their way to culinary greatness. Players can complete 51 new recipes including French fries, parfait, Ratatouille and pancakes. In this latest installment of the beloved franchise, Mama and friends also benefit from a graphic upgrade to full 3D. Players can cook for Mama's approval in Cook with Mama mode; prepare meals for any of eight international friends to taste in Let's Cook mode; and team up with a friend to create meals together in the co-operative Cooking Contest mode. A fourth bonus mode is even unlockable once players complete all 51 recipes! Best of all, every mistake made during meal preparation results in a comedic mini-game that lets players use the Wii Remote in new motion based ways to save the recipe, and the day, with Mama and her little dog Max.

Cooking Mama World Kitchen for Wii™ will release on November 18 for the suggested retail price of $49.99. For additional information about the game, please visit www.cookingmama.com. ;

About Majesco Entertainment Company

Majesco Entertainment Company is a provider of video games for the mass market. Building on 20 years of operating history, the company is focused on developing and publishing a wide range of casual and family oriented video games on leading console and portable systems. Product highlights include Nancy Drew™, Cooking Mama™ and Cake Mania®2 for Nintendo DS™ and Cooking Mama: Cook Off for the Wii™ system. The company's shares are traded on the Nasdaq Stock Market under the symbol: COOL. Majesco is headquartered in Edison, NJ and has an international office in Bristol, UK. More information about Majesco can be found online at www.majescoentertainment.com.

Safe Harbor

Certain statements contained herein are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements may be identified by reference to a future period(s) or by the use of forward-looking terminology, such as "may," "will," "intend," "should," "expect," "anticipate," "estimate" or "continue" or the negatives thereof or other comparable terminology. The Company's actual results could differ materially from those anticipated in such forward-looking statements due to a variety of factors. These factors include but are not limited to, the demand for our products; our ability to complete and release our products in a timely fashion; competitive factors in the businesses in which we compete; continued consumer acceptance of our products and the gaming platforms on which our products operate; fulfillment of orders preliminarily made by customers; adverse changes in the securities markets and the availability of and costs associated with sources of liquidity. The Company does not undertake, and specifically disclaims any obligation, to release publicly the results of any revisions that may be made to any forward-looking statements to reflect the occurrence of anticipated or unanticipated events or circumstances after the date of such statements.

Contact:

Bender/Helper Impact

Audra McIver

212-689-6360

audra_mciver@bhimpact.com

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