News Halfbrick reportedly lays off more than half its staff Fruit Ninja developer said to have dismissed up to 30 employees, with fewer than 30 remaining at the studio March 13, 2018 James Batchelor
News Halfbrick hires new CMO Nicholas Cornelius joins Fruit Ninja studio after stints with EA and Microsoft Sept. 16, 2015 Brendan Sinclair
News Halfbrick gets rid of designers - report "This change will empower everyone in our teams to contribute to design" Sept. 14, 2015 Rachel Weber
Feature Bears vs. Art vs. Analytics Former Halfbrick CCO explains how dev team overcame metric-induced "analysis paralysis" for soft-launched puzzle game March 3, 2015 Brendan Sinclair
News New VP Entertainment and Licensing for Halfbrick US "We have yet to really tap into the full potential that Halfbrick has in these areas" Dec. 11, 2014 Chris Buckley
News Fruit Ninja selling licensed products worldwide Developer Halfbrick selling plush toys and more June 15, 2012 Steve Peterson
News Jetpack Joyride passes 25m iOS downloads, heads to Facebook Halfbrick aims to achieve similar success on the top social network May 11, 2012 James Brightman
News Halfbrick: Paying for mobile games isn't dead Freemium may be the trend, but Australian studio will remain agile in changing markets May 2, 2012 Matt Martin
News Jetpack Joyride downloads increased 13x after going free 5-10% of customers spending at least $1 after downloading, says creator Feb. 9, 2012 Dan Pearson
News Halfbrick Studios wants 70 million downloads in China Fruit Ninja developer calls China "its number one market" Sept. 29, 2011 Rachel Weber