Electronic Arts (Page 12)

News

Battlefield V ditches season pass and loot boxes, takes on Red Dead Redemption 2

Electronic Arts plans to monetise upcoming blockbuster shooter with live service and cosmetics after its arrives on October 19th

May 24, 2018 James Batchelor

News

EA acquires GameFly subsidiary for cloud gaming

Israel-based team and technology will expand EA's ability to offer its games across multiple devices

May 23, 2018 Rebekah Valentine

News

Madden NFL could go in "new direction" following departure of creative director

UDPATE: Former Overwatch producer Carlos Guerrero takes over series following Rex Dickson's depature

May 16, 2018 Ivy Taylor

News

EA adamant loot boxes aren't gambling

Publisher pushes back after Belgian Gaming Commission finds fault with FIFA 18, talks game-streaming plans and Fortnite/PUBG phenomenon

May 9, 2018 Tom Mc Shea

Feature

EA celebrates a record year, forecasts another

Full game downloads and physical game sales drop as booming live services now make up 40% of publisher's income

May 8, 2018 Brendan Sinclair

News

EA, Activision Blizzard, and Valve found in breach of Belgian gambling laws

Loot boxes in FIFA 18, Overwatch, and CS:GO violate gambling legislation, says Belgian Gaming Commission

April 25, 2018 Ivy Taylor

News

EA Maxis renames The Sims' "insane" character trait

Switch to "erratic" is a reflection of how "language evolves", EA says

April 25, 2018 Matthew Handrahan

News

EA changes executive titles

Patrick Söderlund becomes company-wide chief design officer as Laura Miele takes over EA Worldwide Studios and Blake Jorgenson adds COO to CFO title

April 12, 2018 Brendan Sinclair

Feature

Josef Fares hopes A Way Out inspires more risks in AAA games

The director also discusses his relationship with EA, and ambitions to follow in the footsteps of Naughty Dog

March 23, 2018 James Batchelor

News

EA's secretive SEED team shows off first demo, Project Pica Pica

GDC technical demo showcases work with ray-tracing and self-learning AI agents

March 20, 2018 James Batchelor

News

EA drops paid loot boxes from Star Wars Battlefront II

Loot boxes will only yield in-game credits or cosmetics like emotes and victory poses; new costumes to be sold à la carte

March 16, 2018 Brendan Sinclair

News

EA adds WBIE to Origin Access

Warner Bros. Interactive Entertainment becomes first major external publisher added to subscription game service

March 8, 2018 Brendan Sinclair

News

EA stock reaches all-time high ahead of Battlefront II loot box return

Company's stock rose 7%, peaking at $131 following recent financial results

Feb. 1, 2018 James Batchelor

News

Star Wars Battlefront II disappoints with over 7 million sold

Anthem delayed to 2019 to give it more space from next Battlefield game, holiday competition; Respawn Star Wars game to launch by April 2020

Jan. 31, 2018 Tom Mc Shea

News

EA makes $186m Q3 loss despite rising digital revenue

Packaged sales fell 18%, but digital revenue now 67% of total earnings

Jan. 30, 2018 Matthew Handrahan

News

35% or more of EA Sports players spend on Ultimate Team

CFO Blake Jorgensen says publisher focuses on getting people into the funnel, not on making payers spend more

Dec. 5, 2017 Brendan Sinclair

News

Popularity of linear games declining - EA

CFO Blake Jorgensen says cancelled Star Wars project was a type of game "people don't like as much today as they did five years ago or 10 years ago"

Nov. 29, 2017 Brendan Sinclair

News

"You probably don't want Darth Vader in pink"

EA CFO Blake Jorgensen says faithfulness to Star Wars canon prevented a cosmetic microtransaction model for Star Wars Battlefront II

Nov. 28, 2017 Brendan Sinclair

Feature

Disney flexes its muscle over Star Wars and Marvel

The IP powerhouse values protecting that IP over any business relationship - as firms working on those properties would do well to remember

Nov. 24, 2017 Rob Fahey

Feature

Loot boxes are not bad game design, say devs

Star Wars aside, loot boxes are here to stay; "It's just us dinosaurs that remember buying a game once for a fixed price and getting a set experience"

Nov. 20, 2017 James Brightman

News

EA share price dips following loot box debacle

Also, Need for Speed Payback retools loot boxes following "community feedback"

Nov. 20, 2017 Ivy Taylor

News

Disney pressured EA to pull Star Wars microtransactions - Report

Online outrage had licensing partner concerned the Battlefront II reception could tarnish the Star Wars brand

Nov. 17, 2017 Brendan Sinclair

Feature

Star Wars Battlefront II: Will EA's concession hurt sales?

Analysts debate the impact of EA's last-minute move to pull microtransactions from the title [UPDATE: EA says it won't impact guidance]

Nov. 17, 2017 James Brightman

Opinion

Star Wars: Battlefront II debacle points the way forward

EA's approach to microtransactions has been a complete disaster, but it may have stumbled upon a model other publishers should consider emulating

Nov. 17, 2017 Brendan Sinclair

News

"Nothing should feel unattainable": DICE responds to Star Wars loot box backlash

Battlefront II developer hosts Reddit AMA, "deeply saddened" by negative response

Nov. 16, 2017 James Batchelor