Codemasters Online Gaming Celebrates Its Largest Ever European Pre-Release Campaign as Pre-Order Numbers Reach Unprecedented Heights!
Pre-order frenzy hits the UK as The Lord of the Rings Online™: Shadows of Angmar™ nears release.
April 12th 2007 (14.00 GMT) - Codemasters Online Gaming today revealed that tens of thousands of players have already pre-ordered the highly anticipated MMORPG The Lord of the Rings Online: Shadows of Angmar scheduled for release on April 24th across Europe. Players have already declared their intention to pack their bags and move to Middle-earth as pre-order packs fly from shelves across Europe in what has now become Codemasters' largest ever pre-order campaign!
Pre-order packs contain 10-day head start access to the game as well as access to exclusive in-game items and the chance to become a Founder of The Lord of the Rings Online. The Lord of the Rings Online Founder Program* presents players two different membership options including £99.99 (EUR 149.99) for a lifetime subscription or a 6-month subscription for £35.94 (EUR 53.94), equivalent to £5.99 (EUR 8.99) per month. This offer is only open to Founders who purchase the pre-order pack of The Lord of the Rings Online. Pre-order packs are now available across all leading games retailers across Europe and are already limited in supply.
Ed Relf, Director of Marketing, commented "We are ecstatic with the pre-order frenzy surrounding The Lord of the Rings Online. We are excited with the unprecedented demand for the game and are looking forward to launching what is set to be one of the most successful PC games in recent years!"
Developed by Turbine, Inc., The Lord of the Rings Online is based on the Books of J.R.R. Tolkien and available in English, French and German. It is one of the most highly anticipated games of 2007, giving players the opportunity to experience the most famous fantasy world of all time and forge their own destiny through Middle-earth.
To pre-order The Lord of the Rings Online: Shadows of Angmar visit www.lotro-europe.com/preorder
For more information on The Lord of the Rings Online: Shadows of Angmar visit www.movetomiddle-earth.com
See the complete Pre-order Program and Founder Program terms and conditions at http://www.lotro-europe.com/preorder.phpUK PRESS INFORMATION
Codemasters 01926 814 132
Erica Hutton erica.hutton@codemasters.com
www.codemasters.com/mediabank
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ABOUT CODEMASTERS
Codemasters is a leading developer and publisher of best-selling interactive entertainment products for a global audience on current and future gaming platforms and channels. Established in 1986, the company's dominant brands include Colin McRae Rally, TOCA Race Driver, LMA Manager, Brian Lara Cricket and Operation Flashpoint. The company is headquartered in Southam, Warwickshire UK and maintains operations in the US, Germany, France, Spain, and Benelux. More information about the company and its products is available online at www.codemasters.com
ABOUT TURBINE, INC.
Turbine, Inc. is a premier developer, publisher and operator of online entertainment and is headquartered in Westwood, Massachusetts. The company is one of the largest privately-held online games companies in North America. Turbine's catalogue includes some of the most famous online entertainment brands, including Asheron's Call®, DUNGEONS & DRAGONS ONLINE: Stormreach, and The Lord of the Rings Online: Shadows of Angmar. For more information on Turbine, its products and services, please visit www.turbine.com.
ABOUT TOLKIEN ENTERPRISES
The Saul Zaentz Company d/b/a Tolkien Enterprises is the holder of worldwide motion picture, legitimate stage, merchandising, and other rights in J.R.R. Tolkien's literary works The Lord of the Rings and The Hobbit. Tolkien Enterprises has been producing and licensing films, stage productions and merchandise based on Tolkien's works for almost 30 years. Its headquarters are in Berkeley, California, and its website may be found at www.tolkien-ent.com.
"The Lord of the Rings Online," "Shadows of Angmar," "Middle-earth", "The Lord of the Rings" and the names of the characters, events, items and places therein are trademarks or registered trademarks of The Saul Zaentz Company d/b/a Tolkien Enterprises under license to Turbine, Inc. Codemasters is a registered trademark owned by The Codemasters Software Company Limited and the Codemasters Online Gaming logo is a trademark owned by The Codemasters Software Company Limited. Turbine and the Turbine logo are trademarks or registered trademarks of Turbine, Inc. in the U.S. and/or other jurisdictions. All other trademarks are the property of their respective owners.