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Casual Games Association Hosts Kyiv Conference

Casual Connect Kyiv Attracts More than 480 Attendees; US$200,000 Innovate 2007 Contest Winner to Be Announced

MEDIA ALERT FOR IMMEDIATE RELEASE

October 10, 2007

WHO: The Casual Games Association, the industry's leading advocacy group that represents casual gaming executives, publishers, and developers from around the world.

WHAT: Casual Connect Kyiv gathers industry leaders with the unified mission of promoting casual games and securing their continued growth, development and boundless creativity.

Attendees should note that early registration ends October 10, 2007. On-site registration is available. More at http://kyiv.casualconnect.org/

Keynote presenters and featured lectures include:

Daniel Bernstein, President and CEO, Sandlot Games

Alex Lyskovsky, President, Alawar Entertainment

Igor Matsanyuk, President, IT Territory

Ron Powers, VP Content Business Development, Oberon Media

Mark Cottam, CEO, Mumbo Jumbo

Jason Kapalka, Founder and Chief Creative Officer, PopCap Games

The Casual Games Association in conjunction with IT Territory, Russia's leading publisher of online and casual games, will also announce the winner of the Casual Games Association Innovate 2007 Contest. Innovate 2007 is designed to publicly recognize and inspire game developers to create innovative casual game products.

WHEN: October 17 - 19, 2007

WHERE: President Hotel, Hospitalna Street 12 Kyiv, Ukraine

About the Casual Games Association

The Casual Games Association is an international organization with a membership of more than 4,000 gaming executives, publishers and developers. Dedicated to promoting casual games for general consumers and providing educational resources for game development, the association hosts annual conferences in Seattle, Kyiv and Amsterdam, publishes a magazine three times a year, and issues research reports on the industry. For more information about the association, visit http://www.casualgamesassociation.org/.

Media Contacts

David T. Oro Tatiana Chernova

Casual Games Association Casual Games Association Europe

+1-707-558-8585 +7-913-905-55-43

david@casualconnect.org tatiana.chernova@casualconnect.org

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