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Canada distribution deal

Future Shop carrying the range of accessories in-store.

CHICAGO – Aug. 17, 2010 – Today, SteelSeries, the leading global manufacturer of premium gaming peripherals and accessories announced the availability of a broad assortment of SteelSeries gaming products at Future Shop both online and in all retail locations across Canada. Gaming gear ranging from the award-winning SteelSeries Ikari Laser Gaming Mouse, the SteelSeries Siberia v2 USB Gaming Headset, and the World of Warcraft MMO Gaming Mouse are all available now.

Future Shop will also carry the highly acclaimed SteelSeries Xai Gaming Mouse. The SteelSeries Xai has been a pivotal tool used to win major international tournaments by professional gaming teams like Evil Geniuses, Fnatic and SK Gaming. Its advanced features include a 10.8 megapixel sensor that processes 12,000 frames/second at 5,001 CPI with movement speeds of up to 150 inches/second. Its unique sensor innovations offer extreme personalization options while a LCD screen on the bottom of the mouse allows for quick and easy setting adjustments via various menu options.

“Gamers are looking for peripherals that give them a true competitive edge and exceed the functionality, performance and durability that typical mice, keyboards, headsets and mousepads offer,” said Brian Stech, SteelSeries President of the Americas. “We are excited that Future Shop customers across Canada now have the opportunity to purchase and play with our award-winning products that have been designed, developed and used by some of the most elite professional gamers in the world.”

“SteelSeries is a premium brand that we’re excited to offer to our customers,” said Zayn Jaffer, Director of Computing Solutions, Future Shop. “Gamers across Canada rely on Future Shop as a retailer to provide them with the best products that align with their own personal style and game-play preference. We believe that SteelSeries’ extensive roster of quality gaming peripherals meets and exceeds those needs.”

The full line-up of SteelSeries products available at Future Shop can be found at http://www.futureshop.ca. Be sure to check out SteelSeries.com and follow us on both Facebook and Twitter to stay updated on promotions, giveaways, and who in professional gaming is using SteelSeries gear to help them win tournaments.

About SteelSeries

SteelSeries is a leading global manufacturer of premium gaming peripherals and accessories, including headsets, keyboards, mice, software and gaming surfaces. SteelSeries has been on the forefront of professional gaming gear since its inception in 2001, thanks to continued innovation and product development in cooperation with leading professional gamers. All SteelSeries products are developed in co-operation with professional gamers to ensure optimum performance and durability. SteelSeries supports the growth of competitive gaming and electronic sports through professional team sponsorships and community support all over the world. For more information, please visit www.SteelSeries.com.

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