BlitzTech

01 SEPTEMBER 2010 LEAMINGTON SPA, UK BlitzTech has announced that its industry leading middleware and game development tools now include full functionality for Kinect for Xbox 360 and Move for PlayStation 3.

Blitz Games Studios is currently working on a number of motion control titles, many of which are yet to be announced. Currently unveiled games include ‘movie karaoke’ title Yoostar2 and personal fitness training game The Biggest Loser ^® : Ultimate Workout. Both games are from Blitz’s family games division Blitz Games.

Blitz has always been a pioneer for new technology and was a launch title developer for the Xbox and Wii ^TM consoles. Blitz’s leading middleware (also available for license) incorporates Kinect and Move functionality learnt from over a year working with the new devices on a variety of motion controlled titles.

“Our in-house technology team has always thrived on a challenge. The amazing variety of Kinect and Move titles that we’ve signed up over the last year has enabled us to really experiment with the capabilities of these new devices,” said Richard Hackett, Blitz Games Studios’ Technical Director. “We’re incredibly excited about the potential of both systems and we’ve already received some great feedback on our work so far.”

Yoostar ^® 2, to be published by Yoostar Entertainment, is a ‘movie karaoke’ game that allows players to step into a classic Hollywood movie and become the star. Yoostar2 includes 60 iconic movies scenes from top Hollywood studios and scores the player’s performance all the way from ‘struggling actor’ to ‘superstar’! Yoostar2 is coming soon to Kinect for Xbox 360, PlayStation ^® Move System and PlayStation ^® Eye. For more details please visit here: www.yoostar2.com

The Biggest Loser: Ultimate Workout, to be published by THQ Inc. and licensed by NBC Universal Television Consumer Products group and Reveille LLC, is the latest game in “The Biggest Loser” franchise and has seen BlitzTech building on the solid foundations of the provided Kinect tools by adding a variety of bespoke code that enables accurate body detection for over 100 exercises, including floor-based movements, such as push-ups and the plank.

"The Biggest Loser: Ultimate Workout for Kinect is nothing short of phenomenal. It's challenging, fun, engaging, and will truly put the user on track to a healthy lifestyle. You can't help but get results while having a blast," said Kim Niemi, Senior Vice President, NBC Universal Television Consumer Products Group.

In addition to a high-energy, fun workout, the technology behind the Kinect for Xbox 360 ensures an intense full-body workout. Adds Aaron Miller, Project Director for The Biggest Loser: Ultimate Workout: “After the success of our first ‘Biggest Loser’ games we had a lot of ideas for new features that we could implement in the follow-up version. The Kinect in particular has enabled us to inject a level of accuracy that genuinely moves this into the territory of being a genuine personal trainer that can deliver, and monitor, real results.”

For more information visit: www.biggestloserthegame.com

Another ‘Biggest Loser’ franchise game, The Biggest Loser Challenge, is also being developed for Wii.

Visit us at: www.BlitzTech.com

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Media contacts:

For all enquiries, contact Izzy Miller, Blitz Games Studios' PR Coordinator at emiller@blitzgamesstudios.com.

About BlitzTech:

With unrivalled flexibility the BlitzTech games development engine and toolset middleware has powered over 25 titles, totalling over 70 releases covering eight platforms, including Sony PlayStation ^® 3, Microsoft Xbox 360 ^® and Wii ^TM from Nintendo. The technology provides the competitive advantage to deliver quality titles capitalising on strong cross platform support and a highly streamlined development pipeline. Blitz Games Studios provides dedicated technical support for BlitzTech. www.BlitzTech.com

About Blitz Games:

Blitz Games is dedicated to creating engaging, mass-market, boxed console titles for all ages and across all platforms. A division of Blitz Games Studios, Blitz Games staff are experts in developing games for some of the world’s highest profile brands. www.BlitzGames.com

About Blitz Games Studios:

Currently celebrating its 20th anniversary, Blitz Games Studios is based in Leamington Spa and was founded by industry veterans Philip and Andrew Oliver. It now has more than 220 staff and its six divisions encompass mature titles (Volatile Games), Serious Games (TruSim), family titles (Blitz Games), licensable middleware (BlitzTech), downloadable games (Blitz Arcade) and its education division (Blitz Academy). www.BlitzGamesStudios.com

About Reveille:

Reveille is a leading independent studio focused on exploiting worldwide intellectual property rights in scripted and unscripted television and digital entertainment, and a world leader in creating integrated marketing opportunities for advertisers. Reveille is known for popular and award-winning hit series including THE BIGGEST LOSER, LOSING IT WITH JILLIAN, THE OFFICE, THE BURIED LIFE, UGLY BETTY, THE TUDORS, TABATHA'S SALON TAKEOVER, SHEAR GENIUS and PARENTAL CONTROL. Reveille has partnerships with both Microsoft and Yahoo! to develop original online series for brands. Web series include FIT TO BOOM for Subway, IT'S EVERYBODY'S BUSINESS WITH JACK AND SUZY WELCH for Microsoft, WHO KNEW? for Toyota Avalon and REAL LIFE MAKEOVER for Walmart. Upcoming television series include MASTERCHEF, GIGANTIC, BREAKTHROUGH WITH TONY ROBBINS and GOT TO DANCE. Through its distribution arm, Shine International, Reveille distributes its extensive library of programming to more than 150 countries. Reveille is part of the Shine Group, one of the world's foremost multinational entertainment and drama companies.

About NBC Universal Television DVD, Music, and Consumer Products Group:

NBC Universal is a leader in providing entertainment programming to the domestic and international marketplaces. NBC Universal Television DVD, Music, and Consumer Products Group manages all global ancillary television business endeavors for the NBC Universal Television Group, including third-party home entertainment distribution, consumer products, musical soundtracks, special markets projects and the NBC Universal Online Store.