Bigben Interactive announces Marvel deal
Stockport, UK. August 27, 2004 - Bigben Interactive UK Ltd. (Paris:7407.PA), one of Europe's leading interactive entertainment software companies, is pleased to announce a license from Marvel Enterprises, Inc. The agreement will see Bigben launching a range of licensed peripherals and accessories featuring the Marvel brand and some of its world-famous characters.
Due for a fourth quarter release, the first of the new Marvel range will be console-customization sets that will allow fans to personalize their Xbox®, PlayStation®2 or Game Boy Advance SP with some of their favorite Super HeroesTM. The first sets will include Spider-ManTM and The HulkTM.
Quarter four will also see the launch of The HulkTM and Spider-ManTM controllers for both the Xbox® and PlayStation®2 consoles. In addition, hard and soft carry cases featuring The HulkTM, Spider-ManTM and the world famous Marvel brand itself will be launched for all the leading portable gaming systems. Bigben will continue its Marvel range with the launch of an exciting interactive product early in 2005.
"Marvel's family of Super Heroes is truly a global phenomenon. Matching that level of brand awareness with Bigben's innovation and product quality will allow us to further strengthen our market-leading position." commented Andrew Shephard, Managing Director of Bigben Interactive U.K. Ltd.
"In support of our ever increasing portfolio of console titles, Marvel is pleased to partner with Big Ben in order to bring high quality, innovative peripherals to dedicated gamers and Marvel Super Hero fans. Thanks to Big Ben, gamers will have the opportunity to extend their Marvel experience from game play to console personalization." said Matthew Primack, Licensing Director at Marvel Enterprises International Ltd.
About Bigben Interactive UK Ltd
Bigben Interactive UK Ltd (Paris:7407.PA), is part of the Bigben Interactive Group, the largest pan-European distributor and supplier of videogame software and peripherals. Its 4Gamerstm brand is the number one third party peripheral brand in the U.K. In addition to developing its own range of products, Bigben distributes Official Licenced products from Playstation2TM, XBoxTM, and NintendoTM. More information about Bigben Interactive UK Ltd and its products can be found on the Internet at http://www.bigbeninteractive.co.uk.
About Marvel Enterprises
Marvel Enterprises, Inc. is a leading global character-based entertainment licensing company that has developed and owns a library of over 4,700 characters, which have entertained generations around the world for over 60 years. Marvel's operations are focused in entertainment and consumer product licensing and comic book publishing. Marvel s creative teams at its Marvel Studios, Marvel Comics and Toy Biz divisions support the development of feature films (and DVD/video), video games, TV series and toy lines based on its characters. Marvel also licenses its characters for use in a broad and growing range of consumer products and services including apparel, collectibles, food and promotions. Marvel Comics is a leading global comics publisher and an invaluable source of intellectual property; Marvel Studios works with studios to develop feature film and entertainment projects; and Toy Biz is a recognized leader in toy design, sales and marketing that develops and oversees both licensee and in-house toy lines. For additional information visit http://www.marvel.com.
Contact:
Nick Clarkson (nclarkson@bbigroup.co.uk)
0161 475 0010