Be The Best At Guitar Hero™ and Guitar Hero II™ And Win A Recording Session

Friday 15th December/...Cardiff-based music specialist Only 1 Music will this Christmas prove that being good at RedOctane's stunning guitar-based games Guitar Hero and Guitar Hero II can actually turn you into a proper rock star. The company is holding a unique Guitar Hero competition in its flagship retail stores in Cardiff, with the very best player winning a week's studio time in Only 1 Music's state-of-the-art recording studio, complete with engineer - a prize worth £1500.

The competition will take the form of qualifying high-scores, followed by a series of knockout rounds, starting on the 27th December 2006. The Grand Finale, taking place on 30th December, will increase in difficulty - with the final face-off being a random song of the organiser's choosing, played on 'expert' difficulty level.

Guitar Hero II was recently released on the PlayStation®2 computer entertainment system to a rapturous reception. Using the game's included replica Gibson® SG® controller, players hit fret buttons and strum in time with the music on screen to recreate 40 of the greatest guitar tracks ever. It's a phenomenal feeling, and one which allows any PlayStation2 owner to act out their rock god fantasies.

Only 1 Music is one of the leading music retailers in the country, offering a unique package of professional sales combining a Warehouse, Photographic Studio, Internet Sales and a Professional Recording Studio on site. Made up entirely of musicians with a huge range of experience, Only 1 Music prides itself on its friendly and welcoming style focused on giving a little back to the music community they serve.

"As fans of Guitar Hero ourselves, we wanted to offer the best players the real deal - the opportunity for the very best players to record their own guitar tracks," says Sash Wiener, eCommerce and Marketing Manager, Only 1 Music. "It'll be interesting to see if those who excel at playing Guitar Hero music can equally excel at creating their own. Who knows - we may even find the winning band record a track which appears in a subsequent version of Guitar Hero!"

"This is further evidence of the strides Guitar Hero is making into the world of music," adds Dave Noble, business development, RedOctane. "This competition is particularly interesting because it will offer the best Guitar Hero players the chance to record their own music. It would be wonderful to imagine that the winner of this Only 1 Music competition actually gets a record deal from the first prize."

The Guitar Hero Only 1 Music competition starts on 27th December 2006 and contestants can turn up and play during the qualifying period. Entrants for the knock-out stages will be allocated in advance. For further details and an entry form, please see http://www.only1music.co.uk. Full terms and conditions are available at this address http://www.only1music.co.uk/HTML/GuitarHeroDetails.aspx

Ends

Contact

RedOctane:

Simon Byron

BHPR

+(0)1462 456780 / simon.byron@bhpr.co.uk

Only 1 Music:

Sash Wiener - eCommerce and Marketing Manager

88 City Road, Cardiff

CF24 3DD

029 2049 2946

sash@only1music.co.uk

About RedOctane

RedOctane, Inc. is a publisher and developer of interactive entertainment software, hardware and accessories. The company offers its interactive entertainment products in versions that operate on the PlayStation®2 computer entertainment system console from Sony Computer Entertainment, Xbox video game system from Microsoft, and on personal computers ("PC"). RedOctane's leading software product offerings include Guitar Hero for the PlayStation 2. RedOctane also designs, manufactures, and markets high quality video game peripherals and accessories and has won awards for the Ignition® Dance Pad and the Guitar Hero SG® Controller. Headquartered in Sunnyvale, California, RedOctane is a wholly-owned subsidiary of Activision, Inc (Nasdaq: ATVI). More information about RedOctane and its products can be found on the company's website, which is located at www.redoctane.com.

About Gibson

Gibson is known worldwide for producing classic models in every major style of fretted instrument, including acoustic and electric guitars, mandolins, and banjos. Gibson's HD.6X-PRO Digital Guitar System represents the biggest advance in electric guitar design in over 70 years. Founded in 1894 in Kalamazoo, Michigan, and headquartered in Nashville since 1984, Gibson Guitar Corp.'s family of brands now includes Epiphone, Dobro, Kramer, Steingberger, Tobias, Oberheim, Slingerland, Valley Arts, Maestro, Echoplex, Electar, Flatiron, Gibson Baldwin Music Education, Sunshine, Baldwin, Chickering, Hamilton, J&C Fischer and Wurlitzer. Visit Gibson's website at www.gibson.com or www.gibson.com/press

About Activision

Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted net revenues of $1.47 billion for the fiscal year ended March 31, 2006.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Italy, Japan, Australia, Sweden, Spain, the Netherlands and South Korea. More information about Activision and its products can be found on the company's World Wide Web site, which is located at www.activision.com.

The statements made in this press release that are not historical facts are "forward-looking statements." These forward-looking statements are based on current expectations and assumptions that are subject to risks and uncertainties. The Company cautions readers of this press release that a number of important factors could cause Activision's actual future results to differ materially from those expressed in any such forward-looking statements. Such factors include, without limitation, product delays, retail acceptance of our products, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, litigation and an informal SEC inquiry, maintenance of relationships with key personnel, vendors and third-party developers, international economic and political conditions, integration of recently acquired subsidiaries and identification of suitable future acquisition opportunities. These important factors and other factors that potentially could affect the Company's financial results are described in our filings with the Securities and Exchange Commission, including the Company's most recent Annual report on Form 10-K and Quarterly Report on Form 10-Q. Readers of this press release are referred to such filings. The Company may change its intention, belief or expectation, at any time and without notice, based upon any changes in such factors, in the Company's assumptions or otherwise. The Company undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

Guitar Hero II ® 2006 RedOctane, Inc. Guitar Hero is a trademark and RedOctane is a registered trademark of RedOctane, Inc. and Activision is a registered trademark of Activision Publishing, Inc. All rights reserved. Game code ® 2005-2006 Harmonix Music Systems, Inc. Developed by Harmonix Music Systems. Gibson®, S.G.®, and the overall shapes of the SG controller and the guitars are trademarks of Gibson Guitar Corp. under license by RedOctane, Inc. "PlayStation" and the "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc. All other trademarks and trade names are the properties of their respective owners.