Avalon Heroes

Munich, Germany, March 1, 2010

What better opportunity to present the first ever live tournaments of the free-to-play online strategy game Avalon Heroes to the public than CeBIT in Hanover? burda:ic and the Electronic Sports League (ESL) intend to celebrate the event properly. On March 6, eSports legends Jang "Moon" Jae Ho from South Korea and Manuel "Grubby" Schenkhuizen from the Netherlands will face each other in an epic contest of strength.

On March 5, the eSports stars WeMade FOX from South Korea and an all-star team of foremost European ePlayers will demonstrate that Avalon Heroes is on its way to becoming a top eSports title. After the demonstration, WeMade FOX will be available to give interviews and answer questions. The European all-star team will also face visitors to the expo in gripping battles. Aside from impressive demonstrations and advice from the experts, visitors can look forward to taking home plenty of Avalon Heroes and WeMade FOX merchandise.

For anyone who cannot make it to Hanover, there is detailed information available at www.avalonheroes.alaplaya.net. Since the latest patch, there are now also maps, scenarios, adventure and battle modes to be found here, as well as rankings. Any questions that still remain open will be answered through the brand-new glossary at www.avalonheroes.alaplaya.net/pages/guides-heroes. Moreover, as of now, personalized Avalon Heroes signatures are also available from www.mysigs.de, and the ESL is offering new ladders and cups for the exciting online RTS RPG.

There is also an opportunity for gamers to achieve immortality in Avalon Heroes. The "Name the Hero" event has already started and will continue until March 14. The winners will be personally selected by the WeMade FOX-Team. As a main prize, the two winning names will be featured in all versions of Avalon Heroes. Furthermore, the top 20 winners will receive an item package and additional surprises.

For more information about Avalon Heroes, please visit the official website at www.avalonheroes.alaplaya.net.

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Background:

alaplaya:

The free-to-play games portal alaplaya.net offers top-quality online games such as Audition, Fantasy Tennis, S4 League, Florensia, and Avalon Heroes. Another game, Land of Chaos Online, is currently in the making. By the end of 2010, 10 million users will be playing free alaplaya games. The portal is offered in eight languages; the games run in all of Europe including Turkey, some of them even in Russia as well as North and South America, at www.alaplaya.net.

burda:ic:

burda:ic GmbH is a leading publisher of high-quality, free-to-play PC online games, marketing and running massively multiplayer online games (MMOG) in EMEA as well as North and South America, including Ragnarok Online and Florensia. For further information, please visit www.burda-ic.com.

Press contact:

Dirk Gärtner

Gärtner PR

Destouchesstr. 68

D-80796 Munich, Germany

Phone: +49 (0)89 - 30766856

Mobile: +49 (0)151 - 15166249

E-mail: dg@gaertner-pr.de