Avalon Heroes

- to be published immediately -

Munich, Germany, April 22, 2010

By now, every PC adventurer should have started playing Avalon Heroes. For, as a way of thanking the player community, the online games publisher burda:ic releases a significant update for this free-to-play highlight. With the new battle mode map "The Valley of the Ice Dragon", a new location is ready to see spectacular fights. Moreover, Avalon Heroes players now get to join the fray with new characters and items.

Seimei and Bentilus – these are the names of the two original heroes who recently showed up in the gigantic game world of Avalon Heroes. Seimei, the Oriens shaman, is well equipped for attacks from a great distance and has a vast array of magic skills at her disposal. She crushes her opponents with rocks and defends herself with powerful tidal waves. Bentilus, on the other hand, prefers close combat situations, tossing enemies through the air with all his might. With his wings of steel and iron fists, this Aenoia warrior causes enormous damage, which makes him one of the most fearsome heroes in the game. But there is more: efficient cash items and up to 20 percent rebate on all ethereal stone boxes further increase the playing fun. Besides that, Avalon Heroes players can now experience epic battles with Amkatar and Phelizia as well. The names of these two characters were recently selected by the WeMade FOX team from more than 800 suggestions.

The free-to-play online strategy title Avalon Heroes offers plenty of entertainment. Besides battle and adventure modes, Avalon Heroes also features a scenario mode with a huge single player campaign and an exciting storyline. No matter which faction they join, Oriens or Aeonia – Avalon Heroes appeals to both newbies and veterans of the genre. The title is also closely associated with e-sports in the Electronic Sports League (ESL), and new, fantastic cup tournaments for this online RTS RPG will be held in the future as well. The official client at www.avalonheroes.en.alaplaya.net/download is only a few mouse clicks away, completely free of charge.

For more information about Avalon Heroes, please visit the official website at www.avalonheroes.alaplaya.net. The online RTS RPG in the European ESL is found at www.esl.eu/eu/avalonheroes.

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Background:

alaplaya:

The free-to-play games portal alaplaya.net offers top-quality online games such as Audition, Fantasy Tennis, S4 League, Florensia, and Avalon Heroes. Another game, LOCO - Land of Chaos Online, is currently in the making. By the end of 2010, 10 million users will be playing free alaplaya games. The portal is offered in eight languages; the games run in all of Europe including Turkey, some of them even in Russia as well as North and South America, at www.alaplaya.net.

burda:ic:

burda:ic GmbH is a leading publisher of high-quality, free-to-play PC online games, marketing and running massively multiplayer online games (MMOG) in EMEA as well as North and South America, including Ragnarok Online and Florensia. For further information, please visit www.burda-ic.com.

ESL:

With over 2.3 million registered members and more than 570,000 registered teams, the Electronic Sports League (ESL) is the largest and most prominent league for computer gamers in Europe. Founded by Turtle Entertainment GmbH in the year 2000, ESL provides a platform with more than 3,500 leagues and games from all genres, and currently some 220,000 matches played each month. The ESL website counts more than 1.1 million unique visitors and over 10,000 new registrations each month. For more information, please visit www.esl.eu.

Press contact:

Dirk Gärtner

Gärtner PR

Destouchesstr. 68

D-80796 Munich, Germany

Phone: +49 (0)89 - 30766856

Mobile: +49 (0)151 - 15166249

E-mail: dg@gaertner-pr.de