Area-51

Alienware Area-51® X-58 – Starting at £1,363

Alienware Area-51® ALX X-58 – Starting at £3,029

ATHLONE, IRELAND – 18th November 2008 - Alienware brings unprecedented speed and performance with the launch of Intel® Core™ i7, offering users the world’s most powerful processors on two all-new extreme gaming desktops; the Area-51® X-58 and the Area-51 ALX X-58. By incorporating Intel’s breakthrough new microarchitecture into these two dynamic systems, Alienware delivers a revolutionary leap in in-game performance. The Intel Core i7 processor generates a greater number of instructions per clock cycle, enhancing the systems’ simultaneous processing capabilities. This translates into improved physics, greater environmental interactivity, more intelligent AI and an overall boost in the immersive, real-to-life experience hardcore gamers demand.

The News

Available today at www.alienware.co.uk/x58 , the Area-51 X-58 and Area-51 ALX X-58 feature up to 12GB of triple channel DDR3 memory and utilize the all-new Intel QuickPath Architecture to speed up communication between the processor and components throughout the systems. This delivers faster load times between game levels without sacrificing background applications such as game utility packages, surfing the Net or downloading movies and music. With a performance increase of over 20 percent compared to the previous generation platform, Intel Core i7 processors help these rigs crank out maximum benchmarks at peak game settings.

In addition to this aggressive performance, the Area-51 X-58 and Area-51 ALX X-58 feature exclusives such as:

• Alienware AlienFX® customizable lighting controls: Allows gamers to customize the system looks with software-controlled multi-zone lighting. Includes event-driven activities, like changing automatically when programs are launched or email is received.

• Alienware Command Center: Advanced user controls in a centralized, user- friendly access port for exclusive applications such as AlienFX® lighting and AlienFusion power management.

• Gaming enthusiasts will be able configure Alienware gaming systems to meet their unique specification with options like:

• Air-cooled or AlienIce™ high-performance cooled CPUs and chipsets

• Video card solutions from both ATI and NVIDIA, and all systems are ATI CrossfireX™ and NVIDIA® SLI®-ready.

• Single and dual hard drive options up to 4TB, with support for RAID 1 and RAID 0

• Choice of 750, 1000, 1200-watt power supply

With Intel Core i7 processors, you get the advantage of:

• Intel 45nm Technology – delivers higher speeds, enhanced efficiency and improved thermal management

• Intel QuickPath Architecture – utilizes an on-board memory controller to move beyond the capabilities of the FSB and enjoy the full benefits of multi-core and microarchitecture-based CPUs

• Intel Hyper-Threading – enables Windows to deliver eight-threaded performance capability on four cores

• 64-Bit OS Ready – processes double the information of 32-bit-based systems, increasing responsiveness and maximizing your hardware’s potential

• Intel Turbo Mode – shifts the processor into a higher gear for mind-blowing performance without a heat penalty

The Quotes

“By incorporating the revolutionary capabilities of Intel Core i7 and Core i7 Extreme Edition processors into the Area-51 X-58 and Area-51 ALX X-58, Alienware continues to lead the industry in delivering performance levels and in-game benchmarks that shatter all previously perceived limitations,” says Arthur Lewis, head of Dell gaming group.

For more information on Intel Core i7 processors, please visit: www.alienware.co.uk/x58

More information

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About Alienware

Alienware, Dell’s premier high-performance PC gaming brand, offers unique and award-winning computers that incorporate state–of–the–art components, innovative engineering and design, and unprecedented customer service. Alienware has been recognised worldwide as an industry leader in innovation and was ranked in PC World’s “The 25 Greatest PCs of All Time.” Alienware manufactures a diverse selection of customizable high-performance desktop and notebook systems that are targeted toward a broad range of customers, ranging from gamers to government agencies. Alienware systems are available direct within the United States, Canada, Europe, Australia, and New Zealand. For more information, please visit www.alienware.co.uk or call 0800 279 9751 within the UK or +353 906 456 500 outside the UK.

Alienware Press Contact

Jackie Seear

Verbal Communications

Tel: 0845 3730132

(+44 845 3730132 outside UK)

jackie@verbalcomms.com

Web: www.alienware.co.uk/x58

Alienware EMEA headquarters

Alienware Limited

Unit 1 Blyry Court

Blyry Industrial Estate

Athlone, Co. Westmeath, Ireland

Tel: +353 906 456 516

Fax: +353 906 486 967

Web: www.alienware.co.uk/x58