With DS Lite already off to a solid start in the UK and a new GTA release racing to the top of the charts, retail is now pinning its hopes on tomorrow's release of New Super Mario Bros to increase momentum.
Kaz Hirai, president of Sony Computer Entertainment America, has hinted at the company's software pricing strategy for the PS3, suggesting games could be more expensive than Xbox 360 titles.
Namco Bandai Games America and Koch Media have announced an agreement to co-publish fantasy RPG titles Warhammer: Mark of Chaos and Mage Knight: Apocalypse throughout Europe.
Microsoft's Xbox 360 marketer Chris Di Cesare has challenged current advertising and promotional strategies, warning marketers that they need to embrace changes in media consumption to survive.
The Britsoft publisher has extended its deal with SNK Playmore to include a range of current-gen games along with the publisher's debut titles on next-gen formats.
Wedbush Morgan analyst Michael Pachter is advising caution on investment in Take-Two interactive, hinting that the recent Grand Jury subpoenas could signal criminal indictments for the publisher.