Opinion (Page 5)

Opinion

Nintendo Switch gets its swansong – what about its successor? | Opinion

With Tears of the Kingdom launching with no spec-bumped Switch Pro in tow, it seems increasingly likely that Nintendo has dropped that idea for something more radical

May 12, 2023 Rob Fahey

Opinion

Without Activision, what does Xbox do now? | Opinion

The missing ingredient in Microsoft’s Xbox business are the games themselves

April 27, 2023 Christopher Dring

Opinion

Could AI spell the end of the immersion-breaking NPC? | Opinion

The technologies behind ChatGPT et al could overcome some of the biggest problems with game world immersivity – but it's no plug and play solution

April 21, 2023 Rob Fahey

Opinion

Representation of Black women in video games is on the rise, but there is still room to grow | Opinion

Javon Goard explores the lack of Black female leads in AAA blockbusters, and why Forspoken ought to be the first of many

April 19, 2023 Javon Goard

Opinion

Zelda: Tears of the Kingdom and the Super Mario Bros Movie are crucial for Switch 2 | Opinion

The current quarter is the Switch’s most important since the console launched

April 12, 2023 Christopher Dring

Opinion

The legal challenges of generative AI | Opinion

Harbottle & Lewis' Kostya Lobov lays out the potential pitfalls of using AI in your development process, and how they might be avoided

April 4, 2023 Kostyantyn Lobov

Opinion

The games industry needs to tell its story better to head off public concern | Opinion

GamesAid co-chair George Osborn suggests how the business can respond to media reports like the latest 'gaming addiction' scare

April 3, 2023 George Osborn

Opinion

Fortnite's evolution is delivering on metaverse dreams | Opinion

More than just a buzzword to Epic, the evolution of Fortnite is on the cusp of creating a genuine metaverse-esque platform with many millions of daily users

March 24, 2023 Rob Fahey

Opinion

As supply chain issues subside, the cold console war heats up | Opinion

For two years, supply issues have dampened competition between Microsoft and Sony – but now both sides will be out to prove superiority

March 17, 2023 Rob Fahey

Opinion

Two decades later, the cross-media dream is a reality | Opinion

Publishers' notions of franchises that span games, movies, TV and other media to create an experience that's more than the sum of its parts has finally found its time

March 10, 2023 Rob Fahey

Opinion

Will we see mid-generation console refreshes again? | This Week in Business

At this point in the last console cycle, Microsoft and Sony were getting ready to announce PS4 Pro and Xbox One X; we consider why they would (and wouldn't) do it again now

March 3, 2023 Brendan Sinclair

Opinion

VR isn't ready for a "must-play" experience | Opinion

Reggis Fils-Aimé is right about VR needing "must-play" games, but the sector isn't ready to play host to that kind of cultural phenomenon

March 3, 2023 Rob Fahey

Opinion

Microsoft in Brussels: Sound and fury, signifying nothing | Opinion

A slick presentation to the European Commission may sway regulators to support the Activision deal – but Microsoft’s much-vaunted concessions don’t address key concerns

Feb. 24, 2023 Rob Fahey

Opinion

The Treasury gave £197m in tax breaks to game studios last year – let’s use some for skills | Opinion

Into Games' Brandon Cole makes a case for a skills agenda the UK industry needs to commit to – financially

Feb. 23, 2023 Brandon Cole

Opinion

Did Microsoft do enough to convince Europe to let them buy Activision Blizzard? | Opinion

Updated: Microsoft made a strong case in Europe. But the real challenge is with the UK

Feb. 23, 2023 Christopher Dring

Opinion

What would a Game Pass dominated landscape look like? | Opinion

Nobody is surprised by Microsoft's admission that Game Pass cannibalises paid sales, and many companies are untroubled – but a potential monopsony remains a threat for others

Feb. 17, 2023 Rob Fahey

Opinion

It's time to kill the Nintendo Direct | Opinion

Nintendo has never been more predictable

Feb. 9, 2023 Christopher Dring

Opinion

Job cuts in the games industry happen more because of decisions in art, not technology | Opinion

SJN Insights consultant Sam Naji ponders the myriad factors behind the latest wave of layoffs

Jan. 30, 2023 Sam Naji

Opinion

How long can Microsoft float on goodwill? | Opinion

As a pandemic-distorted market starts to return to normality, the need for Xbox to impress with game exclusives has become urgent

Jan. 27, 2023 Rob Fahey

Opinion

The EU sets its sights on game regulation | Opinion

EU regulation of game business practices is getting underway in earnest – but the industry still has time to get its own house in order before rules are imposed

Jan. 20, 2023 Rob Fahey

Opinion

Six reasons why 2023 will be huge for video games (and six reasons why it won't)

We look at the data and pick out the key games and products that could make 2023 a special year

Jan. 17, 2023 Christopher Dring

Opinion

Government needs to strengthen support for growing UK games industry | Opinion

UKIE's Jo Twist also calls on developers to make their voices heard ahead of government's video games tax relief review

Jan. 16, 2023 Jo Twist

Opinion

The transition to live services continues | Opinion

Ubisoft’s latest growing pains show how hard it is to shift a company entirely towards live services – and whether consumers actually want this

Jan. 13, 2023 Rob Fahey

Opinion

Everyone hates games and we don’t care (but we should) | Opinion

Skillfull's Gina Jackson discusses the barriers to the UK industry's future growth – including perception from those outside the business

Jan. 6, 2023 Gina Jackson

Opinion

ValiDate: Struggling Singles in your Area | Games of the Year 2022

Veritable Joy Studios' dating simulation is unapologetically queer, colorful, and a joy to play

Dec. 23, 2022 Jeffrey Rousseau