An Ambidextrous Challenge Hits The Nintendo DS(TM) As Majesco Entertainment Announces 'Left Brain Right Brain'
EDISON, NJ, October 9th, 2007 - Majesco Entertainment Company (NASDAQ: COOL), an innovative provider of video games and digital entertainment products for the mass market, today announced Left Brain Right Brain for the Nintendo DS. Left Brain Right Brain is the first game that lets players hone their mental skills while improving the dexterity of both hands.
"Left Brain Right Brain offers a fresh twist to the brain game genre by integrating gameplay that develops manual dexterity as well as mental agility," said Ken Gold, vice president of Marketing, Majesco. "Whether you're a 'righty' or 'lefty,' the game's challenging drills will ultimately help each hand keep pace with your brain."
Left Brain Right Brain includes 15 different games based on speed, accuracy, association, recognition, memory and strategy. The book-style play requires players to rotate the DS to develop hand-eye coordination with their dominant and non-dominant hands. Five difficulty levels per activity, four single player game modes, DS download play and wireless multiplayer against a friend round out the game's feature set.
Left Brain Right Brain will be available this holiday for a suggested retail price of $19.99. For additional information, please visit www.majescoentertainment.com.
About Majesco Entertainment Company
Headquartered in Edison, NJ, with an international office based in Bristol, UK, Majesco Entertainment Company (NASDAQ: COOL) is an innovative provider of video games and digital entertainment products for the mass market, with a focus on publishing video games for leading portable systems and the Wii console. Product highlights include Nancy Drew, Cooking Mama 2: Dinner with Friends and Zoo Hospital for the Nintendo DS and Cooking Mama: Cook Off for the Wii console. More information about Majesco can be found online at www.majescoentertainment.com.
Safe Harbor
Some statements set forth in this release, including the estimates under the headings "Outlook" contain forward-looking statements that are subject to change. Statements including words such as "anticipate", "believe", "estimate" or "expect" and statements in the future tense are forward-looking statements. These forward-looking statements are subject to risks and uncertainties that could cause actual events or actual future results to differ materially from the expectations set forth in the forward-looking statements. Some of the factors which could cause our results to differ materially from our expectations include the following: consumer demand for our products, and the availability of an adequate supply of, current-generation and next-generation gaming hardware, including but not limited to Nintendo's DS and Wii TM platforms; our ability to predict consumer preferences among competing hardware platforms; consumer spending trends; the seasonal and cyclical nature of the interactive game segment; timely development and release of our products; competition in the interactive entertainment industry; developments in the law regarding protection of our products; our ability to secure licenses to valuable entertainment properties on favorable terms; our ability to manage expenses; our ability to attract and retain key personnel; adoption of new accounting regulations and standards; adverse changes in the securities markets; our ability to comply with continued listing requirements of the Nasdaq stock exchange; the availability of and costs associated with sources of liquidity; final resolution of the class action and other litigation on terms acceptable to the company, and other factors described in our filings with the SEC, including our Annual Report on Form 10-K for the year ended October 31, 2006. We do not undertake, and specifically disclaim any obligation, to release publicly the results of any revisions that may be made to any forward-looking statements to reflect the occurrence of anticipated or unanticipated events or circumstances after the date of such statements.