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AGEIA NovodeX Physics SDK to Support Next Generation Xbox Platform

Multithreaded NovodeX Physics SDK enables game developers to exploit powerful multicore architecture of next generation Xbox platform

MOUNTAIN VIEW, Calif. - March 9, 2005 - AGEIATM Technologies, Inc., a company dedicated to delivering pervasive interactive reality to next generation games, announced today that its NovodeXTM Physics SDK will enable unmatched performance for game developers targeting the next generation Xbox® platform. As a result, users of the Xbox video game system from Microsoft will be able to enjoy some of the most exciting, lifelike game experiences available on any platform.

As the games industry's first multithreaded physics SDK, NovodeX is uniquely equipped to exploit the multicore architecture of the Xbox, allowing game developers to deliver incredibly lifelike worlds and characters for Xbox users.

"AGEIA's NovodeX Physics SDK is a powerful middleware engine for game developers who want to make the most of the multicore architecture of the next generation Xbox platform," said Tracey Frankcom, program manager, Xbox Tools and Middleware. "The real-time physics capabilities of NovodeX, combined with the high-definition graphics and audio of the Xbox, enable the creation of totally immersive environments and unbelievably lifelike character interactions."

"The next generation Xbox platform is the first available game console system to unleash the multithreading capabilities of the NovodeX SDK," said Manju Hegde, CEO and co-founder of AGEIA. "Today marks the beginning of a new era of hardware-accelerated physics for developers and users alike, in which pervasive interactive realism enters the world of gaming."

About AGEIA

AGEIATM Technologies, Inc. is a fabless semiconductor company dedicated to delivering pervasive interactive reality to next-generation games. Its flagship product, the PhysXTM chip, is the world's first dedicated Physics Processing Unit (PPU) -- a completely new hardware category that bridges the gap between static virtual worlds and responsive physical reality. The PhysX chip allows developers to use active physics-based environments for a more life-like entertainment experience. For more information about AGEIA visit www.ageia.com.

About Xbox

Xbox ( http://www.xbox.com ) is the video game system from Microsoft that brings people together for the most exhilarating game and entertainment experiences. Xbox delivers an expansive collection of breakthrough games, powerful hardware and the unified Xbox Live online service. The new tagline, "it's good to play together," captures the spirit of Xbox as the social hub of the new digital entertainment lifestyle. Xbox is now available in North America, Asia, Europe and Australia.

Xbox is a registered trademark of Microsoft Corporation in the United States and/or other countries.

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