3OGS rebrands as The Original Gangsters, expands into new office
Company says new name "reflects the company’s evolution while staying true to its roots"
3OGS is now The Original Gangsters.
To mark the rebrand, the Latin American studio has "officially inaugurated" its new office in Córdoba, Argentina, in what it says is "a pivotal moment in global expansion."
The Argentine game development company says the rebrand symbolises the "strategic shift toward global growth" after being acquired by UK company, OV Entertainment.
Rebranded from Three Ordinary Guys (3OGS), new name The Original Gangsters "reflects the company’s evolution while staying true to its roots."
“We are very excited; we always felt we were ready for something bigger, that we had the quality to achieve it,” said co-CEO Mauricio Navajas. “With OV Entertainment, we were sure we had the right strategic allies to pursue this growth. From our side, we have the consistency of our business; with the group, we receive the strength we needed.
"We didn’t want what we built to be taken away from us – our brand, our culture. We wanted to be empowered, and the group does that, above all, by sharing experience with us.”
Update: The studio has reached out to clarify its new brand is The Original Gangsters, rather than The OGs as originally reported.