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3 Coca Cola branded applications released for cell phones

For immediate release



HERNING, DENMARK, June 14, 2006 - Upstream S.A, a leading Digital Marketing agency, announces the release of 3 Coca-Cola branded applications for mobile phones. The games have been created exclusively for Upstream S.A. by Touchlink Mobile, the Danish mobile content developer and publisher, and are to be published by Upstream S.A. in Greece.

The 3 new applications, Coca-Cola 90, CC Football Game and Football Trivia are part of the latest mobile marketing campaign of The Coca-Cola Company in Greece.

Coca-Cola 90 is a network application which gives users an opportunity to get the latest information about the 2006 World Cup. This application enables users to stay up-to-date with the news and events of the 2006 World Cup!

CC Football Game is based on Touchlink Mobile's Football 2006 game engine. Players can choose their favorite team and win the Championship! Users can improve their football skills playing the game in training mode or test them by playing a friendly match.

Trivia Football is a quiz application which enables users to test their football knowledge by answering a number of questions within a specified amount of time.

Torben Majgaard, the CEO of Touchlink Mobile said: "We are proud to have developed these applications for Upstream S.A. and look forward to our further successful cooperation".

# # # Notes to editors:

About Touchlink Mobile

Touchlink Mobile (www.touchlink-mobile.com) is a Danish mobile content developer and publisher. The company is publishing products among major operators like Vodafone, Orange, O2, and others.

TLM Development Department is located in Kiev, Ukraine and offers a number of outsourcing services like custom development, porting, localization and quality assurance.

About Upstream S.A.

Upstream S.A. (http://www.upstreamsystems.com) is one of the top 10 Digital Marketing agencies in Europe, having launched hundreds of successful campaigns in its five years of operations. It specialises in mobile marketing and personalised one-to-one communication.

Upstream S.A. designs and implements interactive campaigns and services in over twenty countries for its clients - including such companies as Nestlй, Coca-Cola, Shell, Sky Sports and Sky News.

Further information:

Touchlink Mobile
Irina Tokarskaya
irt@touchlink-mobile.com
+45 46 99 66 50

Upstream S.A.
Constantine Nikitiadis
info@upstreamsystems.com
+ 30 210 6618500

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